APA (7th ed.) Citation

Johansson, J. K., & Nonaka, I. (1996). Relentless: The Japanese way of marketing (1. ed.). HarperBusiness.

Chicago Style (17th ed.) Citation

Johansson, Johny K., and Ikujirō Nonaka. Relentless: The Japanese Way of Marketing. 1. ed. New York, NY: HarperBusiness, 1996.

MLA (9th ed.) Citation

Johansson, Johny K., and Ikujirō Nonaka. Relentless: The Japanese Way of Marketing. 1. ed. HarperBusiness, 1996.