APA (7th ed.) Citation

Fletcher, T., & Russell-Jones, N. (1997). Value pricing: How to maximise profits through effective pricing policies (1. Publ.). Kogan Page.

Chicago Style (17th ed.) Citation

Fletcher, Tony, and Neil Russell-Jones. Value Pricing: How to Maximise Profits Through Effective Pricing Policies. 1. Publ. London: Kogan Page, 1997.

MLA (9th ed.) Citation

Fletcher, Tony, and Neil Russell-Jones. Value Pricing: How to Maximise Profits Through Effective Pricing Policies. 1. Publ. Kogan Page, 1997.