Kompaktlexikon Marketingkommunikation: [über 2500 Stichwörter]
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | German |
| Published: |
Düsseldorf ; Regensburg
Metropolitan-Verl.
1997
|
| Subjects: | |
| Physical Description: | 302 S. |
| ISBN: | 3896230964 |
Staff View
MARC
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Record in the Search Index
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|---|---|
| adam_text | |
| any_adam_object | |
| author | Pepels, Werner 1952- |
| author_GND | (DE-588)115496688 |
| author_facet | Pepels, Werner 1952- |
| author_role | aut |
| author_sort | Pepels, Werner 1952- |
| author_variant | w p wp |
| building | Verbundindex |
| bvnumber | BV011434370 |
| classification_rvk | AP 17200 QP 600 |
| classification_tum | WIR 575b WIR 810b |
| ctrlnum | (OCoLC)243864807 (DE-599)BVBBV011434370 |
| discipline | Allgemeines Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV011434370 |
| illustrated | Not Illustrated |
| indexdate | 2024-11-20T15:00:53Z |
| institution | BVB |
| isbn | 3896230964 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-007689743 |
| oclc_num | 243864807 |
| open_access_boolean | |
| owner | DE-12 DE-739 DE-859 DE-1047 DE-703 DE-155 DE-BY-UBR DE-521 DE-523 DE-634 DE-525 DE-188 |
| owner_facet | DE-12 DE-739 DE-859 DE-1047 DE-703 DE-155 DE-BY-UBR DE-521 DE-523 DE-634 DE-525 DE-188 |
| physical | 302 S. |
| publishDate | 1997 |
| publishDateSearch | 1997 |
| publishDateSort | 1997 |
| publisher | Metropolitan-Verl. |
| record_format | marc |
| spelling | Pepels, Werner 1952- Verfasser (DE-588)115496688 aut Kompaktlexikon Marketingkommunikation [über 2500 Stichwörter] Werner Pepels Düsseldorf ; Regensburg Metropolitan-Verl. 1997 302 S. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Wörterbuch (DE-588)4066724-8 gnd rswk-swf Kommunikation (DE-588)4031883-7 gnd rswk-swf Marketing (DE-588)4037589-4 s Kommunikation (DE-588)4031883-7 s Wörterbuch (DE-588)4066724-8 s DE-604 |
| spellingShingle | Pepels, Werner 1952- Kompaktlexikon Marketingkommunikation [über 2500 Stichwörter] Marketing (DE-588)4037589-4 gnd Wörterbuch (DE-588)4066724-8 gnd Kommunikation (DE-588)4031883-7 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4066724-8 (DE-588)4031883-7 |
| title | Kompaktlexikon Marketingkommunikation [über 2500 Stichwörter] |
| title_auth | Kompaktlexikon Marketingkommunikation [über 2500 Stichwörter] |
| title_exact_search | Kompaktlexikon Marketingkommunikation [über 2500 Stichwörter] |
| title_full | Kompaktlexikon Marketingkommunikation [über 2500 Stichwörter] Werner Pepels |
| title_fullStr | Kompaktlexikon Marketingkommunikation [über 2500 Stichwörter] Werner Pepels |
| title_full_unstemmed | Kompaktlexikon Marketingkommunikation [über 2500 Stichwörter] Werner Pepels |
| title_short | Kompaktlexikon Marketingkommunikation |
| title_sort | kompaktlexikon marketingkommunikation uber 2500 stichworter |
| title_sub | [über 2500 Stichwörter] |
| topic | Marketing (DE-588)4037589-4 gnd Wörterbuch (DE-588)4066724-8 gnd Kommunikation (DE-588)4031883-7 gnd |
| topic_facet | Marketing Wörterbuch Kommunikation |
| work_keys_str_mv | AT pepelswerner kompaktlexikonmarketingkommunikationuber2500stichworter |