Marketing: an introductory text
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Basingstoke u.a.
Macmillan
1996
|
| Ausgabe: | 6. ed. |
| Schlagworte: | |
| Beschreibung: | XVII, 577 S. Ill., graph. Darst. |
| ISBN: | 0333663225 0333663233 |
Internformat
MARC
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| 003 | DE-604 | ||
| 005 | 20031006 | ||
| 007 | t | ||
| 008 | 970505s1996 ad|| |||| 00||| eng d | ||
| 020 | |a 0333663225 |9 0-333-66322-5 | ||
| 020 | |a 0333663233 |9 0-333-66323-3 | ||
| 035 | |a (OCoLC)422761447 | ||
| 035 | |a (DE-599)BVBBV011328161 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
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| 100 | 1 | |a Baker, Michael John |d 1935- |e Verfasser |0 (DE-588)128372443 |4 aut | |
| 245 | 1 | 0 | |a Marketing |b an introductory text |c Michael J. Baker |
| 250 | |a 6. ed. | ||
| 264 | 1 | |a Basingstoke u.a. |b Macmillan |c 1996 | |
| 300 | |a XVII, 577 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4151278-9 |a Einführung |2 gnd-content | |
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| 689 | 0 | |5 DE-604 | |
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Datensatz im Suchindex
| _version_ | 1804125836630032384 |
|---|---|
| any_adam_object | |
| author | Baker, Michael John 1935- |
| author_GND | (DE-588)128372443 |
| author_facet | Baker, Michael John 1935- |
| author_role | aut |
| author_sort | Baker, Michael John 1935- |
| author_variant | m j b mj mjb |
| building | Verbundindex |
| bvnumber | BV011328161 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)422761447 (DE-599)BVBBV011328161 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 6. ed. |
| format | Book |
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| genre | (DE-588)4151278-9 Einführung gnd-content |
| genre_facet | Einführung |
| id | DE-604.BV011328161 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:07:53Z |
| institution | BVB |
| isbn | 0333663225 0333663233 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-007611455 |
| oclc_num | 422761447 |
| open_access_boolean | |
| owner | DE-19 DE-BY-UBM DE-11 |
| owner_facet | DE-19 DE-BY-UBM DE-11 |
| physical | XVII, 577 S. Ill., graph. Darst. |
| publishDate | 1996 |
| publishDateSearch | 1996 |
| publishDateSort | 1996 |
| publisher | Macmillan |
| record_format | marc |
| spelling | Baker, Michael John 1935- Verfasser (DE-588)128372443 aut Marketing an introductory text Michael J. Baker 6. ed. Basingstoke u.a. Macmillan 1996 XVII, 577 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4151278-9 Einführung gnd-content Marketing (DE-588)4037589-4 s DE-604 |
| spellingShingle | Baker, Michael John 1935- Marketing an introductory text Marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4151278-9 |
| title | Marketing an introductory text |
| title_auth | Marketing an introductory text |
| title_exact_search | Marketing an introductory text |
| title_full | Marketing an introductory text Michael J. Baker |
| title_fullStr | Marketing an introductory text Michael J. Baker |
| title_full_unstemmed | Marketing an introductory text Michael J. Baker |
| title_short | Marketing |
| title_sort | marketing an introductory text |
| title_sub | an introductory text |
| topic | Marketing Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Einführung |
| work_keys_str_mv | AT bakermichaeljohn marketinganintroductorytext |