Advertising:
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
Ronald Press
1970
|
| Edition: | 4. ed. |
| Subjects: | |
| Physical Description: | VIII, 594 S. Ill., graph. Darst. |
Staff View
MARC
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|---|---|---|---|
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| 008 | 970417s1970 ad|| |||| 00||| eng d | ||
| 035 | |a (OCoLC)74639 | ||
| 035 | |a (DE-599)BVBBV011306557 | ||
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| 041 | 0 | |a eng | |
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| 050 | 0 | |a HF5823 | |
| 082 | 0 | |a 659.1 | |
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| 100 | 1 | |a Frey, Albert W. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Advertising |c Albert Wesley Frey ; Jean C. Halterman |
| 250 | |a 4. ed. | ||
| 264 | 1 | |a New York |b Ronald Press |c 1970 | |
| 300 | |a VIII, 594 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Publicité | |
| 650 | 4 | |a Advertising | |
| 700 | 1 | |a Halterman, Jean C. |e Verfasser |4 aut | |
| 940 | 1 | |q TUB-nb | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-007594324 | ||
Record in the Search Index
| _version_ | 1804125812463501312 |
|---|---|
| any_adam_object | |
| author | Frey, Albert W. Halterman, Jean C. |
| author_facet | Frey, Albert W. Halterman, Jean C. |
| author_role | aut aut |
| author_sort | Frey, Albert W. |
| author_variant | a w f aw awf j c h jc jch |
| building | Verbundindex |
| bvnumber | BV011306557 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5823 |
| callnumber-raw | HF5823 |
| callnumber-search | HF5823 |
| callnumber-sort | HF 45823 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 630 |
| ctrlnum | (OCoLC)74639 (DE-599)BVBBV011306557 |
| dewey-full | 659.1 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1 |
| dewey-search | 659.1 |
| dewey-sort | 3659.1 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 4. ed. |
| format | Book |
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| id | DE-604.BV011306557 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:07:30Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-007594324 |
| oclc_num | 74639 |
| open_access_boolean | |
| owner | DE-945 DE-83 DE-19 DE-BY-UBM |
| owner_facet | DE-945 DE-83 DE-19 DE-BY-UBM |
| physical | VIII, 594 S. Ill., graph. Darst. |
| psigel | TUB-nb |
| publishDate | 1970 |
| publishDateSearch | 1970 |
| publishDateSort | 1970 |
| publisher | Ronald Press |
| record_format | marc |
| spelling | Frey, Albert W. Verfasser aut Advertising Albert Wesley Frey ; Jean C. Halterman 4. ed. New York Ronald Press 1970 VIII, 594 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Publicité Advertising Halterman, Jean C. Verfasser aut |
| spellingShingle | Frey, Albert W. Halterman, Jean C. Advertising Publicité Advertising |
| title | Advertising |
| title_auth | Advertising |
| title_exact_search | Advertising |
| title_full | Advertising Albert Wesley Frey ; Jean C. Halterman |
| title_fullStr | Advertising Albert Wesley Frey ; Jean C. Halterman |
| title_full_unstemmed | Advertising Albert Wesley Frey ; Jean C. Halterman |
| title_short | Advertising |
| title_sort | advertising |
| topic | Publicité Advertising |
| topic_facet | Publicité Advertising |
| work_keys_str_mv | AT freyalbertw advertising AT haltermanjeanc advertising |