Marketing:
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | German |
| Published: |
München ; Wien
Oldenbourg
1997
|
| Edition: | 3., korrigierte Aufl. |
| Subjects: | |
| Physical Description: | XIII, 341 S. graph. Darst. |
| ISBN: | 3486240625 |
Staff View
MARC
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Record in the Search Index
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| any_adam_object | |
| author | Preißner, Andreas 1963- Engel, Stefan 1964- |
| author_GND | (DE-588)113598106 (DE-588)133322092 |
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| building | Verbundindex |
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| discipline | Wirtschaftswissenschaften |
| edition | 3., korrigierte Aufl. |
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| genre_facet | Lehrbuch |
| id | DE-604.BV011288990 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:07:12Z |
| institution | BVB |
| isbn | 3486240625 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-007581204 |
| oclc_num | 75948096 |
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| physical | XIII, 341 S. graph. Darst. |
| publishDate | 1997 |
| publishDateSearch | 1997 |
| publishDateSort | 1997 |
| publisher | Oldenbourg |
| record_format | marc |
| spelling | Preißner, Andreas 1963- Verfasser (DE-588)113598106 aut Marketing von Andreas Preißner und Stefan Engel 3., korrigierte Aufl. München ; Wien Oldenbourg 1997 XIII, 341 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content Marketing (DE-588)4037589-4 s DE-604 Engel, Stefan 1964- Verfasser (DE-588)133322092 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Preißner, Andreas 1963- Engel, Stefan 1964- Marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4123623-3 |
| title | Marketing |
| title_auth | Marketing |
| title_exact_search | Marketing |
| title_full | Marketing von Andreas Preißner und Stefan Engel |
| title_fullStr | Marketing von Andreas Preißner und Stefan Engel |
| title_full_unstemmed | Marketing von Andreas Preißner und Stefan Engel |
| title_short | Marketing |
| title_sort | marketing |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Lehrbuch |
| work_keys_str_mv | AT preißnerandreas marketing AT engelstefan marketing |