APA-Zitierstil (7. Ausg.)

Fifield, P., & Gilligan, C. (1995). Strategic marketing management: Planning and control, analysis and decision (Reprinted.). Butterworth-Heinemann.

Chicago-Zitierstil (17. Ausg.)

Fifield, Paul, und Colin Gilligan. Strategic Marketing Management: Planning and Control, Analysis and Decision. Reprinted. Oxford [u.a.]: Butterworth-Heinemann, 1995.

MLA-Zitierstil (9. Ausg.)

Fifield, Paul, und Colin Gilligan. Strategic Marketing Management: Planning and Control, Analysis and Decision. Reprinted. Butterworth-Heinemann, 1995.