Key-Account-Management in der Konsumgüterindustrie:
Saved in:
| Main Author: | |
|---|---|
| Format: | Thesis Book |
| Language: | German |
| Published: |
Wiesbaden
Dt. Univ.-Verl.
1996
Wiesbaden Gabler |
| Series: | Gabler Edition Wissenschaft / Marketing und neue Institutionenökonomik
|
| Subjects: | |
| Physical Description: | XXVI, 343 S. graph. Darst. |
| ISBN: | 3824463687 |
Staff View
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| genre | (DE-588)4113937-9 Hochschulschrift gnd-content |
| genre_facet | Hochschulschrift |
| id | DE-604.BV010966816 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:01:49Z |
| institution | BVB |
| isbn | 3824463687 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-007337459 |
| oclc_num | 75789015 |
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| owner_facet | DE-19 DE-BY-UBM DE-739 DE-12 DE-945 DE-1102 DE-634 DE-188 |
| physical | XXVI, 343 S. graph. Darst. |
| publishDate | 1996 |
| publishDateSearch | 1996 |
| publishDateSort | 1996 |
| publisher | Dt. Univ.-Verl. Gabler |
| record_format | marc |
| series2 | Gabler Edition Wissenschaft / Marketing und neue Institutionenökonomik |
| spelling | Gegenmantel, Rolf Verfasser aut Key-Account-Management in der Konsumgüterindustrie Rolf Gegenmantel Wiesbaden Dt. Univ.-Verl. 1996 Wiesbaden Gabler XXVI, 343 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Gabler Edition Wissenschaft / Marketing und neue Institutionenökonomik Zugl.: Frankfurt (Main), Univ., Diss., 1996 u.d.T.: Gegenmantel, Rolf: Key-Account-Management Konsumgüterindustrie (DE-588)4194766-6 gnd rswk-swf Kundengruppenmanagement (DE-588)4197319-7 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Kundengruppenmanagement (DE-588)4197319-7 s Konsumgüterindustrie (DE-588)4194766-6 s DE-604 |
| spellingShingle | Gegenmantel, Rolf Key-Account-Management in der Konsumgüterindustrie Konsumgüterindustrie (DE-588)4194766-6 gnd Kundengruppenmanagement (DE-588)4197319-7 gnd |
| subject_GND | (DE-588)4194766-6 (DE-588)4197319-7 (DE-588)4113937-9 |
| title | Key-Account-Management in der Konsumgüterindustrie |
| title_auth | Key-Account-Management in der Konsumgüterindustrie |
| title_exact_search | Key-Account-Management in der Konsumgüterindustrie |
| title_full | Key-Account-Management in der Konsumgüterindustrie Rolf Gegenmantel |
| title_fullStr | Key-Account-Management in der Konsumgüterindustrie Rolf Gegenmantel |
| title_full_unstemmed | Key-Account-Management in der Konsumgüterindustrie Rolf Gegenmantel |
| title_short | Key-Account-Management in der Konsumgüterindustrie |
| title_sort | key account management in der konsumguterindustrie |
| topic | Konsumgüterindustrie (DE-588)4194766-6 gnd Kundengruppenmanagement (DE-588)4197319-7 gnd |
| topic_facet | Konsumgüterindustrie Kundengruppenmanagement Hochschulschrift |
| work_keys_str_mv | AT gegenmantelrolf keyaccountmanagementinderkonsumguterindustrie |