APA (7th ed.) Citation

Crimp, M., & Wright, L. T. (1995). The marketing research process (4. ed.). Prentice-hall.

Chicago Style (17th ed.) Citation

Crimp, Margaret, and Len T. Wright. The Marketing Research Process. 4. ed. New York u.a: Prentice-hall, 1995.

MLA (9th ed.) Citation

Crimp, Margaret, and Len T. Wright. The Marketing Research Process. 4. ed. Prentice-hall, 1995.