New product development:
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Bibliographic Details
Main Author: Cannon, Tom (Author)
Format: Book
Language:English
Published: Bradford MCB Publ. 1978
Edition:[Bindeeinheit]
Series:European journal of marketing 12,3
Subjects:
Item Description:Einzelaufnahme eines Zeitschr.-H.
Physical Description:S. 217 - 248

There is no print copy available.

Interlibrary loan Place Request Caution: Not in THWS collection!