Das kleine Marketing-Lexikon:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | German |
| Veröffentlicht: |
Düsseldorf
Verl. Wirtschaft und Finanzen
1995
|
| Schlagworte: | |
| Beschreibung: | 468 S. graph. Darst. |
| ISBN: | 3878811004 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV010580733 | ||
| 003 | DE-604 | ||
| 005 | 20211103 | ||
| 007 | t | ||
| 008 | 960115s1995 gw d||| ed|| 00||| ger d | ||
| 016 | 7 | |a 946328137 |2 DE-101 | |
| 020 | |a 3878811004 |c Pp. : DM 52.00 |9 3-87881-100-4 | ||
| 035 | |a (OCoLC)243822460 | ||
| 035 | |a (DE-599)BVBBV010580733 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a ger | |
| 044 | |a gw |c DE | ||
| 049 | |a DE-N2 |a DE-945 |a DE-703 |a DE-19 |a DE-12 |a DE-20 |a DE-521 |a DE-523 |a DE-634 |a DE-525 |a DE-188 | ||
| 050 | 0 | |a HF5415.G3916 1995 | |
| 084 | |a QB 000 |0 (DE-625)141207: |2 rvk | ||
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 245 | 1 | 0 | |a Das kleine Marketing-Lexikon |c Richard Geml ; Hans-Georg Geisbüsch ; Hermann Lauer |
| 264 | 1 | |a Düsseldorf |b Verl. Wirtschaft und Finanzen |c 1995 | |
| 300 | |a 468 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 4 | |a Marketing -- Dictionaries -- German | |
| 650 | 4 | |a Commerce -- Dictionaries -- German | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4014986-9 |a Enzyklopädie |2 gnd-content | |
| 655 | 7 | |0 (DE-588)4066724-8 |a Wörterbuch |2 gnd-content | |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 1 | |5 DE-604 | |
| 700 | 1 | |a Geml, Richard |e Sonstige |4 oth | |
| 700 | 1 | |a Geisbüsch, Hans-Georg |e Sonstige |4 oth | |
| 700 | 1 | |a Lauer, Hermann |d 1937- |e Sonstige |0 (DE-588)121338746 |4 oth | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-007054337 | ||
Datensatz im Suchindex
| _version_ | 1804125050000900096 |
|---|---|
| any_adam_object | |
| author_GND | (DE-588)121338746 |
| building | Verbundindex |
| bvnumber | BV010580733 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.G3916 1995 |
| callnumber-search | HF5415.G3916 1995 |
| callnumber-sort | HF 45415 G3916 41995 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QB 000 QP 600 |
| ctrlnum | (OCoLC)243822460 (DE-599)BVBBV010580733 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01610nam a2200457 c 4500</leader><controlfield tag="001">BV010580733</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20211103 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">960115s1995 gw d||| ed|| 00||| ger d</controlfield><datafield tag="016" ind1="7" ind2=" "><subfield code="a">946328137</subfield><subfield code="2">DE-101</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">3878811004</subfield><subfield code="c">Pp. : DM 52.00</subfield><subfield code="9">3-87881-100-4</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)243822460</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV010580733</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">gw</subfield><subfield code="c">DE</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-N2</subfield><subfield code="a">DE-945</subfield><subfield code="a">DE-703</subfield><subfield code="a">DE-19</subfield><subfield code="a">DE-12</subfield><subfield code="a">DE-20</subfield><subfield code="a">DE-521</subfield><subfield code="a">DE-523</subfield><subfield code="a">DE-634</subfield><subfield code="a">DE-525</subfield><subfield code="a">DE-188</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.G3916 1995</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QB 000</subfield><subfield code="0">(DE-625)141207:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Das kleine Marketing-Lexikon</subfield><subfield code="c">Richard Geml ; Hans-Georg Geisbüsch ; Hermann Lauer</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Düsseldorf</subfield><subfield code="b">Verl. Wirtschaft und Finanzen</subfield><subfield code="c">1995</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">468 S.</subfield><subfield code="b">graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Marketing</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing -- Dictionaries -- German</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Commerce -- Dictionaries -- German</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4014986-9</subfield><subfield code="a">Enzyklopädie</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4066724-8</subfield><subfield code="a">Wörterbuch</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Geml, Richard</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Geisbüsch, Hans-Georg</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Lauer, Hermann</subfield><subfield code="d">1937-</subfield><subfield code="e">Sonstige</subfield><subfield code="0">(DE-588)121338746</subfield><subfield code="4">oth</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-007054337</subfield></datafield></record></collection> |
| genre | (DE-588)4014986-9 Enzyklopädie gnd-content (DE-588)4066724-8 Wörterbuch gnd-content |
| genre_facet | Enzyklopädie Wörterbuch |
| id | DE-604.BV010580733 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:55:23Z |
| institution | BVB |
| isbn | 3878811004 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-007054337 |
| oclc_num | 243822460 |
| open_access_boolean | |
| owner | DE-N2 DE-945 DE-703 DE-19 DE-BY-UBM DE-12 DE-20 DE-521 DE-523 DE-634 DE-525 DE-188 |
| owner_facet | DE-N2 DE-945 DE-703 DE-19 DE-BY-UBM DE-12 DE-20 DE-521 DE-523 DE-634 DE-525 DE-188 |
| physical | 468 S. graph. Darst. |
| publishDate | 1995 |
| publishDateSearch | 1995 |
| publishDateSort | 1995 |
| publisher | Verl. Wirtschaft und Finanzen |
| record_format | marc |
| spelling | Das kleine Marketing-Lexikon Richard Geml ; Hans-Georg Geisbüsch ; Hermann Lauer Düsseldorf Verl. Wirtschaft und Finanzen 1995 468 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing gtt Marketing -- Dictionaries -- German Commerce -- Dictionaries -- German Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4014986-9 Enzyklopädie gnd-content (DE-588)4066724-8 Wörterbuch gnd-content Marketing (DE-588)4037589-4 s DE-604 Geml, Richard Sonstige oth Geisbüsch, Hans-Georg Sonstige oth Lauer, Hermann 1937- Sonstige (DE-588)121338746 oth |
| spellingShingle | Das kleine Marketing-Lexikon Marketing gtt Marketing -- Dictionaries -- German Commerce -- Dictionaries -- German Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4014986-9 (DE-588)4066724-8 |
| title | Das kleine Marketing-Lexikon |
| title_auth | Das kleine Marketing-Lexikon |
| title_exact_search | Das kleine Marketing-Lexikon |
| title_full | Das kleine Marketing-Lexikon Richard Geml ; Hans-Georg Geisbüsch ; Hermann Lauer |
| title_fullStr | Das kleine Marketing-Lexikon Richard Geml ; Hans-Georg Geisbüsch ; Hermann Lauer |
| title_full_unstemmed | Das kleine Marketing-Lexikon Richard Geml ; Hans-Georg Geisbüsch ; Hermann Lauer |
| title_short | Das kleine Marketing-Lexikon |
| title_sort | das kleine marketing lexikon |
| topic | Marketing gtt Marketing -- Dictionaries -- German Commerce -- Dictionaries -- German Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Marketing -- Dictionaries -- German Commerce -- Dictionaries -- German Enzyklopädie Wörterbuch |
| work_keys_str_mv | AT gemlrichard daskleinemarketinglexikon AT geisbuschhansgeorg daskleinemarketinglexikon AT lauerhermann daskleinemarketinglexikon |