Winning the global TV news game:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston [u.a.]
Focal Press
1995
|
| Schriftenreihe: | Broadcasting & cable series
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | VII, 331 Kt. |
| ISBN: | 024080211X |
Internformat
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| 650 | 4 | |a Télévision - Émissions de nouvelles | |
| 650 | 4 | |a Globalisierung | |
| 650 | 4 | |a Television broadcasting | |
| 650 | 4 | |a Television broadcasting of news | |
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Datensatz im Suchindex
| _version_ | 1804124997421105152 |
|---|---|
| adam_text | Winning the
Global TV News Game
Carla Brooks Johnston
Focal Press
Boston Oxford Melbourne Singapore Toronto
Munich New Delhi Tokyo
Contents
Preface and Acknowledgments vii
SECTION I: THE GAME AND ITS PLAYERS 1
Chapter 1—How the Game Is Played 3
The New Era of Live News 3
Two Interconnected Teams 4
The Unique Opportunity for Global TV News 5
The Big Picture—The Turn-of-the-Century Environment 7
Playingto Win—The Rules of the Game 11
Shifting Paradigms, Thinking in New Ways 16
Chapter 2—The Global Television News Agencies 21
History 21
Access to Global Coverage 24
Live News and Agency Survival 25
Worldwide Television News 27
Associated Press Television 37
Reuters 40
Summary 53
Chapter 3—Global TV News Broadcasters 57
History 57
Cable News Network International 60
The BBC s World Service Television 76
Rupert Murdoch s Global Television Plans 90
Summary 98
Chapter 4—The Consumers of Global TV News 103
Consumer Roles 103
Who Are the Global News Consumers? 104
Paying for News: The Convergence of Self-interests 122
Summary 134
v i Contents
SECTION II: THE GAME BOARD 141
Chapter 5—Introduction 143
Chapter 6—The Americas 147
English-speaking North America 147
Latin America 172
Chapter 7—Europe, the Middle East, and Africa 187
Europe 187
The Middle East and North Africa 205
Sub-Saharan Africa 222
Chapter 8—Asia and the Pacific 241
Asian Governments and the Media 241
Asia s Global Broadcasting 243
Challenges 246
Asian-Pacific Activity 247
Summary 265
SECTION III: PLAYING TO WIN 275
Chapter 9—News Programs: Where Industry and
Consumers Meet 277
Global TV News Programming 281
Global TV News Formats 287
Summary 305
Chapter 10—Winning: Getting Your Money s Worth 309
Rule i: Forget the Rules of the Past; It s a New Game 309
Rule 2: Forget Past Practices; Even Business Is Different 310
Rule 3: Be Proactive 314
Index 319
|
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| spellingShingle | Johnston, Carla Brooks Winning the global TV news game Internationalisatie gtt Nieuwsprogramma's gtt Televisieprogramma's gtt Télévision Télévision - Émissions de nouvelles Globalisierung Television broadcasting Television broadcasting of news Live-Sendung (DE-588)4167978-7 gnd Fernsehen (DE-588)4016825-6 gnd Nachrichtensendung (DE-588)4127995-5 gnd |
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| title | Winning the global TV news game |
| title_auth | Winning the global TV news game |
| title_exact_search | Winning the global TV news game |
| title_full | Winning the global TV news game Carla Brooks Johnston |
| title_fullStr | Winning the global TV news game Carla Brooks Johnston |
| title_full_unstemmed | Winning the global TV news game Carla Brooks Johnston |
| title_short | Winning the global TV news game |
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