Holdings: Marketing planning & strategy

Marketing planning & strategy:

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Bibliographic Details
Main Author:	Jain, Subhash C. 1942- (Author)
Format:	Book
Language:	English
Published:	Cincinnati, Ohio South-Western Publ. 1993
Edition:	4. ed., 2. pr.
Subjects:	Marketing Marketing > Management Strategisches Management Marketingstrategie Unternehmensplanung Marketingmanagement Strategische Planung Fallstudiensammlung
Item Description:	Literaturangaben
Physical Description:	XVII, 871 S.
ISBN:	0538826487

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MARC


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Record in the Search Index

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author_facet	Jain, Subhash C. 1942-
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discipline	Wirtschaftswissenschaften
edition	4. ed., 2. pr.
format	Book
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genre_facet	Fallstudiensammlung
id	DE-604.BV010327537
illustrated	Not Illustrated
indexdate	2024-07-09T17:50:35Z
institution	BVB
isbn	0538826487
language	English
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open_access_boolean
owner	DE-20
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physical	XVII, 871 S.
publishDate	1993
publishDateSearch	1993
publishDateSort	1993
publisher	South-Western Publ.
record_format	marc
spelling	Jain, Subhash C. 1942- Verfasser (DE-588)123378818 aut Marketing planning & strategy Subhash C. Jain 4. ed., 2. pr. Cincinnati, Ohio South-Western Publ. 1993 XVII, 871 S. txt rdacontent n rdamedia nc rdacarrier Literaturangaben Marketing gtt Marketing Management Strategisches Management (DE-588)4124261-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Unternehmensplanung (DE-588)4078609-2 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Strategische Planung (DE-588)4309237-8 gnd rswk-swf 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s Strategisches Management (DE-588)4124261-0 s DE-604 Unternehmensplanung (DE-588)4078609-2 s Strategische Planung (DE-588)4309237-8 s 2\p DE-604 Marketingstrategie (DE-588)4120697-6 s 3\p DE-604 Marketingmanagement (DE-588)4168907-0 s 4\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 4\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Jain, Subhash C. 1942- Marketing planning & strategy Marketing gtt Marketing Management Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd Unternehmensplanung (DE-588)4078609-2 gnd Marketingmanagement (DE-588)4168907-0 gnd Strategische Planung (DE-588)4309237-8 gnd
subject_GND	(DE-588)4124261-0 (DE-588)4037589-4 (DE-588)4120697-6 (DE-588)4078609-2 (DE-588)4168907-0 (DE-588)4309237-8 (DE-588)4522595-3
title	Marketing planning & strategy
title_auth	Marketing planning & strategy
title_exact_search	Marketing planning & strategy
title_full	Marketing planning & strategy Subhash C. Jain
title_fullStr	Marketing planning & strategy Subhash C. Jain
title_full_unstemmed	Marketing planning & strategy Subhash C. Jain
title_short	Marketing planning & strategy
title_sort	marketing planning strategy
topic	Marketing gtt Marketing Management Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd Unternehmensplanung (DE-588)4078609-2 gnd Marketingmanagement (DE-588)4168907-0 gnd Strategische Planung (DE-588)4309237-8 gnd
topic_facet	Marketing Marketing Management Strategisches Management Marketingstrategie Unternehmensplanung Marketingmanagement Strategische Planung Fallstudiensammlung
work_keys_str_mv	AT jainsubhashc marketingplanningstrategy

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