Dictionary of marketing and advertising:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York u.a.
Wiley
1995
|
| Schriftenreihe: | Business dictionary series
|
| Schlagworte: | |
| Online-Zugang: | Publisher description |
| Beschreibung: | XII, 371 S. |
| ISBN: | 047102502X 0471025038 |
Internformat
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| 100 | 1 | |a Rosenberg, Jerry Martin |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Dictionary of marketing and advertising |c Jerry M. Rosenberg |
| 264 | 1 | |a New York u.a. |b Wiley |c 1995 | |
| 300 | |a XII, 371 S. | ||
| 336 | |b txt |2 rdacontent | ||
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| 650 | 4 | |a Marketing -- Dictionaries | |
| 650 | 4 | |a Advertising -- Dictionaries | |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Rosenberg, Jerry Martin |
| author_facet | Rosenberg, Jerry Martin |
| author_role | aut |
| author_sort | Rosenberg, Jerry Martin |
| author_variant | j m r jm jmr |
| building | Verbundindex |
| bvnumber | BV010303341 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.R577 1995 |
| callnumber-search | HF5415.R577 1995 |
| callnumber-sort | HF 45415 R577 41995 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)243810417 (DE-599)BVBBV010303341 |
| dewey-full | 658.8/00320 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/003 20 |
| dewey-search | 658.8/003 20 |
| dewey-sort | 3658.8 13 220 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre | (DE-588)4066724-8 Wörterbuch gnd-content |
| genre_facet | Wörterbuch |
| id | DE-604.BV010303341 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T17:50:10Z |
| institution | BVB |
| isbn | 047102502X 0471025038 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006855544 |
| oclc_num | 243810417 |
| open_access_boolean | |
| owner | DE-739 DE-12 DE-521 DE-634 DE-11 DE-188 |
| owner_facet | DE-739 DE-12 DE-521 DE-634 DE-11 DE-188 |
| physical | XII, 371 S. |
| publishDate | 1995 |
| publishDateSearch | 1995 |
| publishDateSort | 1995 |
| publisher | Wiley |
| record_format | marc |
| series2 | Business dictionary series |
| spelling | Rosenberg, Jerry Martin Verfasser aut Dictionary of marketing and advertising Jerry M. Rosenberg New York u.a. Wiley 1995 XII, 371 S. txt rdacontent n rdamedia nc rdacarrier Business dictionary series marketing - [dizionario] tessin-TR pubblicità (commercio) - [dizionario] tessin-TR Marketing -- Dictionaries Advertising -- Dictionaries Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4066724-8 Wörterbuch gnd-content Marketing (DE-588)4037589-4 s DE-604 http://www.loc.gov/catdir/description/wiley033/94025576.html Publisher description |
| spellingShingle | Rosenberg, Jerry Martin Dictionary of marketing and advertising marketing - [dizionario] tessin-TR pubblicità (commercio) - [dizionario] tessin-TR Marketing -- Dictionaries Advertising -- Dictionaries Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4066724-8 |
| title | Dictionary of marketing and advertising |
| title_auth | Dictionary of marketing and advertising |
| title_exact_search | Dictionary of marketing and advertising |
| title_full | Dictionary of marketing and advertising Jerry M. Rosenberg |
| title_fullStr | Dictionary of marketing and advertising Jerry M. Rosenberg |
| title_full_unstemmed | Dictionary of marketing and advertising Jerry M. Rosenberg |
| title_short | Dictionary of marketing and advertising |
| title_sort | dictionary of marketing and advertising |
| topic | marketing - [dizionario] tessin-TR pubblicità (commercio) - [dizionario] tessin-TR Marketing -- Dictionaries Advertising -- Dictionaries Marketing (DE-588)4037589-4 gnd |
| topic_facet | marketing - [dizionario] pubblicità (commercio) - [dizionario] Marketing -- Dictionaries Advertising -- Dictionaries Marketing Wörterbuch |
| url | http://www.loc.gov/catdir/description/wiley033/94025576.html |
| work_keys_str_mv | AT rosenbergjerrymartin dictionaryofmarketingandadvertising |