Marketing management:
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York u.a.
Macmillan
1993
|
| Subjects: | |
| Physical Description: | XIX, 714 S. graph. Darst. |
| ISBN: | 0023769211 |
Staff View
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Record in the Search Index
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| author | Mason, Joseph B. Ezell, Hazel F. |
| author_facet | Mason, Joseph B. Ezell, Hazel F. |
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| author_sort | Mason, Joseph B. |
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| building | Verbundindex |
| bvnumber | BV010271105 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
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| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV010271105 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:49:36Z |
| institution | BVB |
| isbn | 0023769211 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006832604 |
| oclc_num | 25510462 |
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| owner | DE-473 DE-BY-UBG |
| owner_facet | DE-473 DE-BY-UBG |
| physical | XIX, 714 S. graph. Darst. |
| publishDate | 1993 |
| publishDateSearch | 1993 |
| publishDateSort | 1993 |
| publisher | Macmillan |
| record_format | marc |
| spelling | Mason, Joseph B. Verfasser aut Marketing management J. Barry Mason ; Hazel F. Ezell New York u.a. Macmillan 1993 XIX, 714 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing gtt Marketing Management Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 s DE-604 Ezell, Hazel F. Verfasser aut |
| spellingShingle | Mason, Joseph B. Ezell, Hazel F. Marketing management Marketing gtt Marketing Management Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4168907-0 |
| title | Marketing management |
| title_auth | Marketing management |
| title_exact_search | Marketing management |
| title_full | Marketing management J. Barry Mason ; Hazel F. Ezell |
| title_fullStr | Marketing management J. Barry Mason ; Hazel F. Ezell |
| title_full_unstemmed | Marketing management J. Barry Mason ; Hazel F. Ezell |
| title_short | Marketing management |
| title_sort | marketing management |
| topic | Marketing gtt Marketing Management Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketing Marketing Management Marketingmanagement |
| work_keys_str_mv | AT masonjosephb marketingmanagement AT ezellhazelf marketingmanagement |