Treacy, M., & Wiersema, F. D. (1995). The discipline of market leaders: Choose your customers, narrow your focus, dominate your market. Addison-Wesley.
Chicago-Zitierstil (17. Ausg.)Treacy, Michael, und Frederik D. Wiersema. The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market. Reading, Mass. u.a: Addison-Wesley, 1995.
MLA-Zitierstil (9. Ausg.)Treacy, Michael, und Frederik D. Wiersema. The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market. Addison-Wesley, 1995.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.