Marketing research: principles and applications
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, NJ
Prentice Hall
1995
|
| Subjects: | |
| Physical Description: | Getr. Zählung Ill., graph. Darst. |
| ISBN: | 0205140912 |
Staff View
MARC
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Record in the Search Index
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| author | Crask, Melvin Fox, Richard J. Stout, Roy G. |
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| building | Verbundindex |
| bvnumber | BV010113776 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.2 |
| callnumber-search | HF5415.2 |
| callnumber-sort | HF 45415.2 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 611 |
| ctrlnum | (OCoLC)29357545 (DE-599)BVBBV010113776 |
| dewey-full | 658.8/3 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/3 |
| dewey-search | 658.8/3 |
| dewey-sort | 3658.8 13 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre | 1\p (DE-588)4151278-9 Einführung gnd-content |
| genre_facet | Einführung |
| id | DE-604.BV010113776 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:46:45Z |
| institution | BVB |
| isbn | 0205140912 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006715697 |
| oclc_num | 29357545 |
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| physical | Getr. Zählung Ill., graph. Darst. |
| publishDate | 1995 |
| publishDateSearch | 1995 |
| publishDateSort | 1995 |
| publisher | Prentice Hall |
| record_format | marc |
| spelling | Crask, Melvin Verfasser aut Marketing research principles and applications Melvin Crask ; Richard J. Fox ; Roy G. Stout Englewood Cliffs, NJ Prentice Hall 1995 Getr. Zählung Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing - Recherche ram Marktonderzoek gtt Marketing research Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content Marketingforschung (DE-588)4200055-5 s DE-604 Marktforschung (DE-588)4037630-8 s 2\p DE-604 Fox, Richard J. Verfasser aut Stout, Roy G. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Crask, Melvin Fox, Richard J. Stout, Roy G. Marketing research principles and applications Marketing - Recherche ram Marktonderzoek gtt Marketing research Marketingforschung (DE-588)4200055-5 gnd Marktforschung (DE-588)4037630-8 gnd |
| subject_GND | (DE-588)4200055-5 (DE-588)4037630-8 (DE-588)4151278-9 |
| title | Marketing research principles and applications |
| title_auth | Marketing research principles and applications |
| title_exact_search | Marketing research principles and applications |
| title_full | Marketing research principles and applications Melvin Crask ; Richard J. Fox ; Roy G. Stout |
| title_fullStr | Marketing research principles and applications Melvin Crask ; Richard J. Fox ; Roy G. Stout |
| title_full_unstemmed | Marketing research principles and applications Melvin Crask ; Richard J. Fox ; Roy G. Stout |
| title_short | Marketing research |
| title_sort | marketing research principles and applications |
| title_sub | principles and applications |
| topic | Marketing - Recherche ram Marktonderzoek gtt Marketing research Marketingforschung (DE-588)4200055-5 gnd Marktforschung (DE-588)4037630-8 gnd |
| topic_facet | Marketing - Recherche Marktonderzoek Marketing research Marketingforschung Marktforschung Einführung |
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