APA (7th ed.) Citation

Crask, M., Fox, R. J., & Stout, R. G. (1995). Marketing research: Principles and applications. Prentice Hall.

Chicago Style (17th ed.) Citation

Crask, Melvin, Richard J. Fox, and Roy G. Stout. Marketing Research: Principles and Applications. Englewood Cliffs, NJ: Prentice Hall, 1995.

MLA (9th ed.) Citation

Crask, Melvin, et al. Marketing Research: Principles and Applications. Prentice Hall, 1995.