Dynamik im Marketing: Umfeld, Strategie, Struktur, Kultur
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | German |
| Published: |
Wiesbaden
Gabler
1995
|
| Series: | Gabler-Lehrbuch
|
| Subjects: | |
| Physical Description: | XIII, 391 S. Ill., graph. Darst. |
| ISBN: | 3409136673 |
Staff View
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| id | DE-604.BV010056530 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:45:42Z |
| institution | BVB |
| isbn | 3409136673 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006672130 |
| oclc_num | 75547363 |
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| physical | XIII, 391 S. Ill., graph. Darst. |
| publishDate | 1995 |
| publishDateSearch | 1995 |
| publishDateSort | 1995 |
| publisher | Gabler |
| record_format | marc |
| series2 | Gabler-Lehrbuch |
| spelling | Sabel, Hermann 1937- Verfasser (DE-588)135641098 aut Dynamik im Marketing Umfeld, Strategie, Struktur, Kultur Hermann Sabel ; Christoph Weiser Wiesbaden Gabler 1995 XIII, 391 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Gabler-Lehrbuch Strategisches Management (DE-588)4124261-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Strategisches Management (DE-588)4124261-0 s Weiser, Christoph 1957- Verfasser (DE-588)118102443 aut |
| spellingShingle | Sabel, Hermann 1937- Weiser, Christoph 1957- Dynamik im Marketing Umfeld, Strategie, Struktur, Kultur Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4124261-0 (DE-588)4037589-4 |
| title | Dynamik im Marketing Umfeld, Strategie, Struktur, Kultur |
| title_auth | Dynamik im Marketing Umfeld, Strategie, Struktur, Kultur |
| title_exact_search | Dynamik im Marketing Umfeld, Strategie, Struktur, Kultur |
| title_full | Dynamik im Marketing Umfeld, Strategie, Struktur, Kultur Hermann Sabel ; Christoph Weiser |
| title_fullStr | Dynamik im Marketing Umfeld, Strategie, Struktur, Kultur Hermann Sabel ; Christoph Weiser |
| title_full_unstemmed | Dynamik im Marketing Umfeld, Strategie, Struktur, Kultur Hermann Sabel ; Christoph Weiser |
| title_short | Dynamik im Marketing |
| title_sort | dynamik im marketing umfeld strategie struktur kultur |
| title_sub | Umfeld, Strategie, Struktur, Kultur |
| topic | Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Strategisches Management Marketing |
| work_keys_str_mv | AT sabelhermann dynamikimmarketingumfeldstrategiestrukturkultur AT weiserchristoph dynamikimmarketingumfeldstrategiestrukturkultur |