How to develop a successful advertising plan:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Lincolnwood, Ill.
NTC Business Books
1993
|
| Edition: | 2. ed. |
| Subjects: | |
| Item Description: | 1. Aufl. u.d.T.: How to write a successful advertising plan |
| Physical Description: | VIII, 248 S. Ill., graph. Darst., Kt. |
| ISBN: | 0844235261 |
Staff View
MARC
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Record in the Search Index
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| dewey-full | 659.1/02/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1/02/02 |
| dewey-search | 659.1/02/02 |
| dewey-sort | 3659.1 12 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV009972127 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:44:09Z |
| institution | BVB |
| isbn | 0844235261 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006607795 |
| oclc_num | 26590449 |
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| owner | DE-19 DE-BY-UBM |
| owner_facet | DE-19 DE-BY-UBM |
| physical | VIII, 248 S. Ill., graph. Darst., Kt. |
| publishDate | 1993 |
| publishDateSearch | 1993 |
| publishDateSort | 1993 |
| publisher | NTC Business Books |
| record_format | marc |
| spelling | Taylor, James W. Verfasser aut How to develop a successful advertising plan James W. Taylor 2. ed. Lincolnwood, Ill. NTC Business Books 1993 VIII, 248 S. Ill., graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier 1. Aufl. u.d.T.: How to write a successful advertising plan Marketing - Planification ram Publicité ram Advertising Handbooks, manuals, etc Marketing Handbooks, manuals, etc Strategisches Management (DE-588)4124261-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Marketing (DE-588)4037589-4 s Strategisches Management (DE-588)4124261-0 s Werbung (DE-588)4065541-6 s DE-604 |
| spellingShingle | Taylor, James W. How to develop a successful advertising plan Marketing - Planification ram Publicité ram Advertising Handbooks, manuals, etc Marketing Handbooks, manuals, etc Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4124261-0 (DE-588)4037589-4 (DE-588)4065541-6 |
| title | How to develop a successful advertising plan |
| title_auth | How to develop a successful advertising plan |
| title_exact_search | How to develop a successful advertising plan |
| title_full | How to develop a successful advertising plan James W. Taylor |
| title_fullStr | How to develop a successful advertising plan James W. Taylor |
| title_full_unstemmed | How to develop a successful advertising plan James W. Taylor |
| title_short | How to develop a successful advertising plan |
| title_sort | how to develop a successful advertising plan |
| topic | Marketing - Planification ram Publicité ram Advertising Handbooks, manuals, etc Marketing Handbooks, manuals, etc Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Marketing - Planification Publicité Advertising Handbooks, manuals, etc Marketing Handbooks, manuals, etc Strategisches Management Marketing Werbung |
| work_keys_str_mv | AT taylorjamesw howtodevelopasuccessfuladvertisingplan |