APA-Zitierstil (7. Ausg.)

Taylor, J. W. (1993). How to develop a successful advertising plan (2. ed.). NTC Business Books.

Chicago-Zitierstil (17. Ausg.)

Taylor, James W. How to Develop a Successful Advertising Plan. 2. ed. Lincolnwood, Ill: NTC Business Books, 1993.

MLA-Zitierstil (9. Ausg.)

Taylor, James W. How to Develop a Successful Advertising Plan. 2. ed. NTC Business Books, 1993.