APA-Zitierstil (7. Ausg.)

(1994). Marketing strategies for services: Globalization, client-orientation, deregulation (1. ed.). Pergamon Press.

Chicago-Zitierstil (17. Ausg.)

Marketing Strategies for Services: Globalization, Client-orientation, Deregulation. 1. ed. Oxford u.a: Pergamon Press, 1994.

MLA-Zitierstil (9. Ausg.)

Marketing Strategies for Services: Globalization, Client-orientation, Deregulation. 1. ed. Pergamon Press, 1994.