Naumann, E. (1995). Creating customer value: The path to sustainable competitive advantage. Thomson.
Chicago Style (17th ed.) CitationNaumann, Earl. Creating Customer Value: The Path to Sustainable Competitive Advantage. Cincinnati, Ohio: Thomson, 1995.
MLA (9th ed.) CitationNaumann, Earl. Creating Customer Value: The Path to Sustainable Competitive Advantage. Thomson, 1995.
Warning: These citations may not always be 100% accurate.