Innenmarketing in Fremdenverkehrsorten:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | Undetermined |
| Veröffentlicht: |
Lüneburg
Univ. Lüneburg, FB III
1993
|
| Schriftenreihe: | Materialien zum Tourismusmarketing
6 |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | 17 S. graph. Darst. |
Internformat
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Datensatz im Suchindex
| _version_ | 1808046881858650112 |
|---|---|
| adam_text |
INHALTSVERZEICHNIS
1.
PROBLEMSTELLUNG
1
2.
FREMDENVERKEHRSOERTLICHE
LEISUNGSANGEBOTE
2
UND
LEISTUNGSERSTELLUNG
2.1
LEISTUNGSBUENDEL
/
ANGEBOSTGESTALTUNG
2
2.2
LEISTUNGSERSTELLUNG
6
2.3
ZUSAMMENFASSUNG
9
3.
FREMDENVERKEHRSSTELLE
ALS
INSTANZ
DES
9
INNENMARKETINGS
3.1
KOOPERATIONS-ANIMATION
11
3.2
KOMMUNIKATIONSMASSNAHMEN
13
4.
SCHLUSSFOLGERUNGEN
16
LITERATURVERZEICHNIS
17 |
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| bvnumber | BV009651826 |
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| format | Book |
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| illustrated | Illustrated |
| indexdate | 2024-08-22T00:51:12Z |
| institution | BVB |
| language | Undetermined |
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| physical | 17 S. graph. Darst. |
| publishDate | 1993 |
| publishDateSearch | 1993 |
| publishDateSort | 1993 |
| publisher | Univ. Lüneburg, FB III |
| record_format | marc |
| series | Materialien zum Tourismusmarketing |
| series2 | Materialien zum Tourismusmarketing |
| spelling | Wöhler, Karlheinz Verfasser aut Innenmarketing in Fremdenverkehrsorten Karlheinz Wöhler Lüneburg Univ. Lüneburg, FB III 1993 17 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Materialien zum Tourismusmarketing 6 Fremdenverkehrsort (DE-588)4130979-0 gnd rswk-swf Internes Marketing (DE-588)4285642-5 gnd rswk-swf Fremdenverkehrsort (DE-588)4130979-0 s Internes Marketing (DE-588)4285642-5 s DE-604 Materialien zum Tourismusmarketing 6 (DE-604)BV009636959 6 DNB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006381340&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Wöhler, Karlheinz Innenmarketing in Fremdenverkehrsorten Materialien zum Tourismusmarketing Fremdenverkehrsort (DE-588)4130979-0 gnd Internes Marketing (DE-588)4285642-5 gnd |
| subject_GND | (DE-588)4130979-0 (DE-588)4285642-5 |
| title | Innenmarketing in Fremdenverkehrsorten |
| title_auth | Innenmarketing in Fremdenverkehrsorten |
| title_exact_search | Innenmarketing in Fremdenverkehrsorten |
| title_full | Innenmarketing in Fremdenverkehrsorten Karlheinz Wöhler |
| title_fullStr | Innenmarketing in Fremdenverkehrsorten Karlheinz Wöhler |
| title_full_unstemmed | Innenmarketing in Fremdenverkehrsorten Karlheinz Wöhler |
| title_short | Innenmarketing in Fremdenverkehrsorten |
| title_sort | innenmarketing in fremdenverkehrsorten |
| topic | Fremdenverkehrsort (DE-588)4130979-0 gnd Internes Marketing (DE-588)4285642-5 gnd |
| topic_facet | Fremdenverkehrsort Internes Marketing |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006381340&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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