New product development: managing and forecasting for strategic success
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Bibliographic Details
Main Author: Thomas, Robert J. (Author)
Format: Book
Language:English
Published: New York u.a. Wiley 1993
Series:The Portable MBA Series
Subjects:
Item Description:Literaturverz. S. 319 - 338
Physical Description:XIV, 352 S. graph. Darst.
ISBN:0471572268

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Interlibrary loan Place Request Caution: Not in THWS collection!