The essence of services marketing:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York u.a.
Prentice Hall
1993
|
| Ausgabe: | 1. publ. |
| Schriftenreihe: | The essence of management series
|
| Schlagworte: | |
| Beschreibung: | X, 253 S. graph. Darst. |
| ISBN: | 013284852X |
Internformat
MARC
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| 245 | 1 | 0 | |a The essence of services marketing |c Adrian Payne |
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| 264 | 1 | |a New York u.a. |b Prentice Hall |c 1993 | |
| 300 | |a X, 253 S. |b graph. Darst. | ||
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Datensatz im Suchindex
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| author | Payne, Adrian |
| author_facet | Payne, Adrian |
| author_role | aut |
| author_sort | Payne, Adrian |
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| building | Verbundindex |
| bvnumber | BV008887806 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)443600992 (DE-599)BVBBV008887806 |
| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Book |
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| id | DE-604.BV008887806 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:26:42Z |
| institution | BVB |
| isbn | 013284852X |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-005879707 |
| oclc_num | 443600992 |
| open_access_boolean | |
| owner | DE-473 DE-BY-UBG DE-945 DE-703 DE-83 DE-188 |
| owner_facet | DE-473 DE-BY-UBG DE-945 DE-703 DE-83 DE-188 |
| physical | X, 253 S. graph. Darst. |
| publishDate | 1993 |
| publishDateSearch | 1993 |
| publishDateSort | 1993 |
| publisher | Prentice Hall |
| record_format | marc |
| series2 | The essence of management series |
| spelling | Payne, Adrian Verfasser aut The essence of services marketing Adrian Payne 1. publ. New York u.a. Prentice Hall 1993 X, 253 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier The essence of management series trženje - usluge Dienstleistung (DE-588)4012178-1 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Dienstleistung (DE-588)4012178-1 s Marketing (DE-588)4037589-4 s DE-604 |
| spellingShingle | Payne, Adrian The essence of services marketing trženje - usluge Dienstleistung (DE-588)4012178-1 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4012178-1 (DE-588)4037589-4 |
| title | The essence of services marketing |
| title_auth | The essence of services marketing |
| title_exact_search | The essence of services marketing |
| title_full | The essence of services marketing Adrian Payne |
| title_fullStr | The essence of services marketing Adrian Payne |
| title_full_unstemmed | The essence of services marketing Adrian Payne |
| title_short | The essence of services marketing |
| title_sort | the essence of services marketing |
| topic | trženje - usluge Dienstleistung (DE-588)4012178-1 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | trženje - usluge Dienstleistung Marketing |
| work_keys_str_mv | AT payneadrian theessenceofservicesmarketing |