The complete direct marketing sourcebook: a step-by-step guide to organizing and managing a successful direct marketing program
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York u.a.
Wiley
1992
|
| Edition: | rev. ed. |
| Series: | Wiley small business editions
|
| Subjects: | |
| Item Description: | Literaturverz. S. 261 - 272 |
| Physical Description: | XII, 276 S. graph. Darst. |
| ISBN: | 0471553867 0471553875 |
Staff View
MARC
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Record in the Search Index
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| discipline | Wirtschaftswissenschaften |
| edition | rev. ed. |
| format | Book |
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| id | DE-604.BV008808126 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:25:23Z |
| institution | BVB |
| isbn | 0471553867 0471553875 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-005827396 |
| oclc_num | 24501689 |
| open_access_boolean | |
| owner | DE-945 DE-11 |
| owner_facet | DE-945 DE-11 |
| physical | XII, 276 S. graph. Darst. |
| publishDate | 1992 |
| publishDateSearch | 1992 |
| publishDateSort | 1992 |
| publisher | Wiley |
| record_format | marc |
| series2 | Wiley small business editions |
| spelling | Kremer, John Verfasser aut The complete direct marketing sourcebook a step-by-step guide to organizing and managing a successful direct marketing program John Kremer rev. ed. New York u.a. Wiley 1992 XII, 276 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Wiley small business editions Literaturverz. S. 261 - 272 Direct marketing Forms Direct marketing Handbooks, manuals, etc Mail-order business Forms Mail-order business Handbooks, manuals, etc Direktmarketing (DE-588)4012421-6 gnd rswk-swf Direktmarketing (DE-588)4012421-6 s DE-604 |
| spellingShingle | Kremer, John The complete direct marketing sourcebook a step-by-step guide to organizing and managing a successful direct marketing program Direct marketing Forms Direct marketing Handbooks, manuals, etc Mail-order business Forms Mail-order business Handbooks, manuals, etc Direktmarketing (DE-588)4012421-6 gnd |
| subject_GND | (DE-588)4012421-6 |
| title | The complete direct marketing sourcebook a step-by-step guide to organizing and managing a successful direct marketing program |
| title_auth | The complete direct marketing sourcebook a step-by-step guide to organizing and managing a successful direct marketing program |
| title_exact_search | The complete direct marketing sourcebook a step-by-step guide to organizing and managing a successful direct marketing program |
| title_full | The complete direct marketing sourcebook a step-by-step guide to organizing and managing a successful direct marketing program John Kremer |
| title_fullStr | The complete direct marketing sourcebook a step-by-step guide to organizing and managing a successful direct marketing program John Kremer |
| title_full_unstemmed | The complete direct marketing sourcebook a step-by-step guide to organizing and managing a successful direct marketing program John Kremer |
| title_short | The complete direct marketing sourcebook |
| title_sort | the complete direct marketing sourcebook a step by step guide to organizing and managing a successful direct marketing program |
| title_sub | a step-by-step guide to organizing and managing a successful direct marketing program |
| topic | Direct marketing Forms Direct marketing Handbooks, manuals, etc Mail-order business Forms Mail-order business Handbooks, manuals, etc Direktmarketing (DE-588)4012421-6 gnd |
| topic_facet | Direct marketing Forms Direct marketing Handbooks, manuals, etc Mail-order business Forms Mail-order business Handbooks, manuals, etc Direktmarketing |
| work_keys_str_mv | AT kremerjohn thecompletedirectmarketingsourcebookastepbystepguidetoorganizingandmanagingasuccessfuldirectmarketingprogram |