Marketing research in a marketing environment:
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Homewood, Ill. u.a.
Irwin
1990
|
| Edition: | 2. ed. |
| Subjects: | |
| Physical Description: | XXIV, 853 S. Ill., graph. Darst. |
| ISBN: | 0256079773 0256084033 |
Staff View
MARC
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| author | Dillon, William R. Madden, Thomas J. Firtle, Neil H. |
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| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV008807707 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:25:22Z |
| institution | BVB |
| isbn | 0256079773 0256084033 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-005827081 |
| oclc_num | 19970252 |
| open_access_boolean | |
| owner | DE-945 |
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| physical | XXIV, 853 S. Ill., graph. Darst. |
| publishDate | 1990 |
| publishDateSearch | 1990 |
| publishDateSort | 1990 |
| publisher | Irwin |
| record_format | marc |
| spelling | Dillon, William R. Verfasser aut Marketing research in a marketing environment William R. Dillon ; Thomas J. Madden ; Neil H. Firtle 2. ed. Homewood, Ill. u.a. Irwin 1990 XXIV, 853 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing gtt Marketing research Marktforschung (DE-588)4037630-8 gnd rswk-swf Marktforschung (DE-588)4037630-8 s DE-604 Madden, Thomas J. Verfasser aut Firtle, Neil H. Verfasser aut |
| spellingShingle | Dillon, William R. Madden, Thomas J. Firtle, Neil H. Marketing research in a marketing environment Marketing gtt Marketing research Marktforschung (DE-588)4037630-8 gnd |
| subject_GND | (DE-588)4037630-8 |
| title | Marketing research in a marketing environment |
| title_auth | Marketing research in a marketing environment |
| title_exact_search | Marketing research in a marketing environment |
| title_full | Marketing research in a marketing environment William R. Dillon ; Thomas J. Madden ; Neil H. Firtle |
| title_fullStr | Marketing research in a marketing environment William R. Dillon ; Thomas J. Madden ; Neil H. Firtle |
| title_full_unstemmed | Marketing research in a marketing environment William R. Dillon ; Thomas J. Madden ; Neil H. Firtle |
| title_short | Marketing research in a marketing environment |
| title_sort | marketing research in a marketing environment |
| topic | Marketing gtt Marketing research Marktforschung (DE-588)4037630-8 gnd |
| topic_facet | Marketing Marketing research Marktforschung |
| work_keys_str_mv | AT dillonwilliamr marketingresearchinamarketingenvironment AT maddenthomasj marketingresearchinamarketingenvironment AT firtleneilh marketingresearchinamarketingenvironment |