APA-Zitierstil (7. Ausg.)

Nylen, D. W. (1993). Advertising: Planning, implementation & control (4. ed.). South-Western Publ. Co.

Chicago-Zitierstil (17. Ausg.)

Nylen, David W. Advertising: Planning, Implementation & Control. 4. ed. Cincinnati, Ohio: South-Western Publ. Co, 1993.

MLA-Zitierstil (9. Ausg.)

Nylen, David W. Advertising: Planning, Implementation & Control. 4. ed. South-Western Publ. Co, 1993.