Kotler, P., & Andreasen, A. R. (1991). Strategic marketing for nonprofit organizations (4. ed.). Prentice-Hall.
Chicago Style (17th ed.) CitationKotler, Philip, and Alan R. Andreasen. Strategic Marketing for Nonprofit Organizations. 4. ed. Englewood Cliffs, NJ: Prentice-Hall, 1991.
MLA (9th ed.) CitationKotler, Philip, and Alan R. Andreasen. Strategic Marketing for Nonprofit Organizations. 4. ed. Prentice-Hall, 1991.
Warning: These citations may not always be 100% accurate.