APA (7th ed.) Citation

Mitchell, A. A. (1993). Advertising exposure, memory, and choice. Erlbaum.

Chicago Style (17th ed.) Citation

Mitchell, Andrew A. Advertising Exposure, Memory, and Choice. Hillsdale, NJ [u.a.]: Erlbaum, 1993.

MLA (9th ed.) Citation

Mitchell, Andrew A. Advertising Exposure, Memory, and Choice. Erlbaum, 1993.