Business marketing management: a strategic view of industrial and organizational markets
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | Undetermined |
| Published: |
Chicago
Dryden Pr.
1985
|
| Edition: | 3. ed. |
| Subjects: | |
| Physical Description: | XXIX, 770 S. Ill., graph. Darst. |
| ISBN: | 0030205638 |
Staff View
MARC
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Record in the Search Index
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| author | Hutt, Michael D. Speh, Thomas W. |
| author_facet | Hutt, Michael D. Speh, Thomas W. |
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| building | Verbundindex |
| bvnumber | BV007673768 |
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| discipline | Wirtschaftswissenschaften |
| edition | 3. ed. |
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| id | DE-604.BV007673768 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:07:23Z |
| institution | BVB |
| isbn | 0030205638 |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-005033378 |
| oclc_num | 633518273 |
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| owner_facet | DE-355 DE-BY-UBR |
| physical | XXIX, 770 S. Ill., graph. Darst. |
| publishDate | 1985 |
| publishDateSearch | 1985 |
| publishDateSort | 1985 |
| publisher | Dryden Pr. |
| record_format | marc |
| spelling | Hutt, Michael D. Verfasser aut Business marketing management a strategic view of industrial and organizational markets Michael D. Hutt ; Thomas W. Speh 3. ed. Chicago Dryden Pr. 1985 XXIX, 770 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Business-to-Business-Marketing (DE-588)4631075-7 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s DE-604 Business-to-Business-Marketing (DE-588)4631075-7 s Marketingmanagement (DE-588)4168907-0 s 2\p DE-604 Speh, Thomas W. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Hutt, Michael D. Speh, Thomas W. Business marketing management a strategic view of industrial and organizational markets Business-to-Business-Marketing (DE-588)4631075-7 gnd Marketingmanagement (DE-588)4168907-0 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4631075-7 (DE-588)4168907-0 (DE-588)4037589-4 (DE-588)4522595-3 |
| title | Business marketing management a strategic view of industrial and organizational markets |
| title_auth | Business marketing management a strategic view of industrial and organizational markets |
| title_exact_search | Business marketing management a strategic view of industrial and organizational markets |
| title_full | Business marketing management a strategic view of industrial and organizational markets Michael D. Hutt ; Thomas W. Speh |
| title_fullStr | Business marketing management a strategic view of industrial and organizational markets Michael D. Hutt ; Thomas W. Speh |
| title_full_unstemmed | Business marketing management a strategic view of industrial and organizational markets Michael D. Hutt ; Thomas W. Speh |
| title_short | Business marketing management |
| title_sort | business marketing management a strategic view of industrial and organizational markets |
| title_sub | a strategic view of industrial and organizational markets |
| topic | Business-to-Business-Marketing (DE-588)4631075-7 gnd Marketingmanagement (DE-588)4168907-0 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Business-to-Business-Marketing Marketingmanagement Marketing Fallstudiensammlung |
| work_keys_str_mv | AT huttmichaeld businessmarketingmanagementastrategicviewofindustrialandorganizationalmarkets AT spehthomasw businessmarketingmanagementastrategicviewofindustrialandorganizationalmarkets |