The time varying effectiveness of marketing instruments:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Undetermined |
| Published: |
Ann Arbor, Mich.
Univ. Microfilms Internat.
1983
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| Subjects: | |
| Item Description: | Zugl.: Stanford, Calif., Stanford Univ., Diss., 1978 |
| Physical Description: | X, 127 S. |
Staff View
MARC
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| 246 | 1 | 3 | |a The time-varying effectiveness of marketing instruments |
| 264 | 1 | |a Ann Arbor, Mich. |b Univ. Microfilms Internat. |c 1983 | |
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Record in the Search Index
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|---|---|
| any_adam_object | |
| author | Erickson, Gary M. |
| author_facet | Erickson, Gary M. |
| author_role | aut |
| author_sort | Erickson, Gary M. |
| author_variant | g m e gm gme |
| building | Verbundindex |
| bvnumber | BV007601095 |
| classification_rvk | QP 611 |
| ctrlnum | (OCoLC)634276065 (DE-599)BVBBV007601095 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV007601095 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T17:05:33Z |
| institution | BVB |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004968593 |
| oclc_num | 634276065 |
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| physical | X, 127 S. |
| publishDate | 1983 |
| publishDateSearch | 1983 |
| publishDateSort | 1983 |
| publisher | Univ. Microfilms Internat. |
| record_format | marc |
| spelling | Erickson, Gary M. Verfasser aut The time varying effectiveness of marketing instruments Gary Michael Erickson* The time-varying effectiveness of marketing instruments Ann Arbor, Mich. Univ. Microfilms Internat. 1983 X, 127 S. txt rdacontent n rdamedia nc rdacarrier Zugl.: Stanford, Calif., Stanford Univ., Diss., 1978 Preiselastizität (DE-588)4382656-8 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Marketing (DE-588)4037589-4 s Preiselastizität (DE-588)4382656-8 s DE-604 |
| spellingShingle | Erickson, Gary M. The time varying effectiveness of marketing instruments Preiselastizität (DE-588)4382656-8 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4382656-8 (DE-588)4037589-4 (DE-588)4113937-9 |
| title | The time varying effectiveness of marketing instruments |
| title_alt | The time-varying effectiveness of marketing instruments |
| title_auth | The time varying effectiveness of marketing instruments |
| title_exact_search | The time varying effectiveness of marketing instruments |
| title_full | The time varying effectiveness of marketing instruments Gary Michael Erickson* |
| title_fullStr | The time varying effectiveness of marketing instruments Gary Michael Erickson* |
| title_full_unstemmed | The time varying effectiveness of marketing instruments Gary Michael Erickson* |
| title_short | The time varying effectiveness of marketing instruments |
| title_sort | the time varying effectiveness of marketing instruments |
| topic | Preiselastizität (DE-588)4382656-8 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Preiselastizität Marketing Hochschulschrift |
| work_keys_str_mv | AT ericksongarym thetimevaryingeffectivenessofmarketinginstruments |