Strategic market analysis: top-down and bottom-up approaches. Working paper. Report no.: 80-105
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Bibliographic Details
Main Author: Day, George S. 1937- (Author)
Format: Book
Language:Undetermined
Published: Cambridge, Mass. Marketing Science Inst. 1980
Series:Marketing Science Institute research program.
Physical Description:IV, 26 S. Ill.

There is no print copy available.

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