A model for the selection of television advertising schedules:
Saved in:
Bibliographic Details
Main Author: Rust, Roland T. (Author)
Format: Book
Language:Undetermined
Published: Ann Arbor, Mich. Univ. Microfilms Internat. 1981
Subjects:
Item Description:Zugl.: Chapel Hill, NC, Univ., Diss., 1979
Physical Description:VI, 160 S.

There is no print copy available.

Interlibrary loan Place Request Caution: Not in THWS collection!