Möller, K. (1979). Perceived uncertainty and consumer characteristics in brand choice: Investigation with durable and nondurable products. School of Economics.
Chicago Style (17th ed.) CitationMöller, Kristian. Perceived Uncertainty and Consumer Characteristics in Brand Choice: Investigation with Durable and Nondurable Products. Helsinki: School of Economics, 1979.
MLA (9th ed.) CitationMöller, Kristian. Perceived Uncertainty and Consumer Characteristics in Brand Choice: Investigation with Durable and Nondurable Products. School of Economics, 1979.
Warning: These citations may not always be 100% accurate.