Silk, A. J., & Bultez, A. (1976). Product category differences in the reliability of on-air recall tests.
Chicago Style (17th ed.) CitationSilk, Alvin J., and Alain Bultez. Product Category Differences in the Reliability of On-air Recall Tests. Brussels, 1976.
MLA (9th ed.) CitationSilk, Alvin J., and Alain Bultez. Product Category Differences in the Reliability of On-air Recall Tests. 1976.
Warning: These citations may not always be 100% accurate.