APA (7th ed.) Citation

(1971). Long range planning for marketing and diversification. Bradford Univ. Press.

Chicago Style (17th ed.) Citation

Long Range Planning for Marketing and Diversification. London: Bradford Univ. Press, 1971.

MLA (9th ed.) Citation

Long Range Planning for Marketing and Diversification. Bradford Univ. Press, 1971.

Warning: These citations may not always be 100% accurate.