Management of international advertising: The role of advertising agencies
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Ann Arbor, Mich.
Univ. of Michigan
1966
|
| Series: | Michigan international business studies
5 |
| Subjects: | |
| Physical Description: | IV, 92 S. m.Tab. |
Staff View
MARC
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| 264 | 1 | |a Ann Arbor, Mich. |b Univ. of Michigan |c 1966 | |
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Record in the Search Index
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|---|---|
| any_adam_object | |
| author | Miracle, Gordon E. |
| author_facet | Miracle, Gordon E. |
| author_role | aut |
| author_sort | Miracle, Gordon E. |
| author_variant | g e m ge gem |
| building | Verbundindex |
| bvnumber | BV007145466 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5827 |
| callnumber-raw | HF5827 |
| callnumber-search | HF5827 |
| callnumber-sort | HF 45827 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 630 |
| ctrlnum | (OCoLC)254187960 (DE-599)BVBBV007145466 |
| dewey-full | 659.112 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.112 |
| dewey-search | 659.112 |
| dewey-sort | 3659.112 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV007145466 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:56:26Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004558805 |
| oclc_num | 254187960 |
| open_access_boolean | |
| owner | DE-355 DE-BY-UBR |
| owner_facet | DE-355 DE-BY-UBR |
| physical | IV, 92 S. m.Tab. |
| publishDate | 1966 |
| publishDateSearch | 1966 |
| publishDateSort | 1966 |
| publisher | Univ. of Michigan |
| record_format | marc |
| series | Michigan international business studies |
| series2 | Michigan international business studies |
| spelling | Miracle, Gordon E. Verfasser aut Management of international advertising The role of advertising agencies Ann Arbor, Mich. Univ. of Michigan 1966 IV, 92 S. m.Tab. txt rdacontent n rdamedia nc rdacarrier Michigan international business studies 5 Advertising Advertising agencies Michigan international business studies 5 (DE-604)BV002783533 5 |
| spellingShingle | Miracle, Gordon E. Management of international advertising The role of advertising agencies Michigan international business studies Advertising Advertising agencies |
| title | Management of international advertising The role of advertising agencies |
| title_auth | Management of international advertising The role of advertising agencies |
| title_exact_search | Management of international advertising The role of advertising agencies |
| title_full | Management of international advertising The role of advertising agencies |
| title_fullStr | Management of international advertising The role of advertising agencies |
| title_full_unstemmed | Management of international advertising The role of advertising agencies |
| title_short | Management of international advertising |
| title_sort | management of international advertising the role of advertising agencies |
| title_sub | The role of advertising agencies |
| topic | Advertising Advertising agencies |
| topic_facet | Advertising Advertising agencies |
| volume_link | (DE-604)BV002783533 |
| work_keys_str_mv | AT miraclegordone managementofinternationaladvertisingtheroleofadvertisingagencies |