The selection of advertising media:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London
Business Books
1968
|
| Edition: | 5.ed. |
| Subjects: | |
| Physical Description: | XI,217 S. |
Staff View
MARC
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| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Publicité | |
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Record in the Search Index
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|---|---|
| any_adam_object | |
| author | Hobson, John W. |
| author_facet | Hobson, John W. |
| author_role | aut |
| author_sort | Hobson, John W. |
| author_variant | j w h jw jwh |
| building | Verbundindex |
| bvnumber | BV007143380 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5827 |
| callnumber-raw | HF5827 |
| callnumber-search | HF5827 |
| callnumber-sort | HF 45827 |
| callnumber-subject | HF - Commerce |
| classification_rvk | MS 7850 QP 632 |
| ctrlnum | (OCoLC)467610 (DE-599)BVBBV007143380 |
| dewey-full | 659.112 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.112 |
| dewey-search | 659.112 |
| dewey-sort | 3659.112 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Soziologie Wirtschaftswissenschaften |
| edition | 5.ed. |
| format | Book |
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| id | DE-604.BV007143380 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:56:24Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004556951 |
| oclc_num | 467610 |
| open_access_boolean | |
| owner | DE-355 DE-BY-UBR |
| owner_facet | DE-355 DE-BY-UBR |
| physical | XI,217 S. |
| publishDate | 1968 |
| publishDateSearch | 1968 |
| publishDateSort | 1968 |
| publisher | Business Books |
| record_format | marc |
| spelling | Hobson, John W. Verfasser aut The selection of advertising media John Walter Hobson* 5.ed. London Business Books 1968 XI,217 S. txt rdacontent n rdamedia nc rdacarrier Publicité Advertising media planning |
| spellingShingle | Hobson, John W. The selection of advertising media Publicité Advertising media planning |
| title | The selection of advertising media |
| title_auth | The selection of advertising media |
| title_exact_search | The selection of advertising media |
| title_full | The selection of advertising media John Walter Hobson* |
| title_fullStr | The selection of advertising media John Walter Hobson* |
| title_full_unstemmed | The selection of advertising media John Walter Hobson* |
| title_short | The selection of advertising media |
| title_sort | the selection of advertising media |
| topic | Publicité Advertising media planning |
| topic_facet | Publicité Advertising media planning |
| work_keys_str_mv | AT hobsonjohnw theselectionofadvertisingmedia |