(1964). Research in marketing: Papers read at the seventh annual conference of the Market Research Society, Eastbourne, March 1964. Market Research Society.
Chicago-Zitierstil (17. Ausg.)Research in Marketing: Papers Read at the Seventh Annual Conference of the Market Research Society, Eastbourne, March 1964. London: Market Research Society, 1964.
MLA-Zitierstil (9. Ausg.)Research in Marketing: Papers Read at the Seventh Annual Conference of the Market Research Society, Eastbourne, March 1964. Market Research Society, 1964.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.