Marketing theory:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston
Allyn & Bacon
1965
|
| Subjects: | |
| Physical Description: | X, 212 S. graph. Darst. |
Staff View
MARC
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Record in the Search Index
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|---|---|
| any_adam_object | |
| author | Howard, John A. |
| author_GND | (DE-588)170684423 |
| author_facet | Howard, John A. |
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| author_sort | Howard, John A. |
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| bvnumber | BV007053843 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
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| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV007053843 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:54:37Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004478500 |
| oclc_num | 242259 |
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| physical | X, 212 S. graph. Darst. |
| publishDate | 1965 |
| publishDateSearch | 1965 |
| publishDateSort | 1965 |
| publisher | Allyn & Bacon |
| record_format | marc |
| spelling | Howard, John A. Verfasser (DE-588)170684423 aut Marketing theory John A. Howard Boston Allyn & Bacon 1965 X, 212 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing Marketingtheorie (DE-588)4168911-2 gnd rswk-swf Marketingtheorie (DE-588)4168911-2 s DE-604 |
| spellingShingle | Howard, John A. Marketing theory Marketing Marketingtheorie (DE-588)4168911-2 gnd |
| subject_GND | (DE-588)4168911-2 |
| title | Marketing theory |
| title_auth | Marketing theory |
| title_exact_search | Marketing theory |
| title_full | Marketing theory John A. Howard |
| title_fullStr | Marketing theory John A. Howard |
| title_full_unstemmed | Marketing theory John A. Howard |
| title_short | Marketing theory |
| title_sort | marketing theory |
| topic | Marketing Marketingtheorie (DE-588)4168911-2 gnd |
| topic_facet | Marketing Marketingtheorie |
| work_keys_str_mv | AT howardjohna marketingtheory |