APA (7th ed.) Citation

Davies, J. M. (1992). The essential guide to database marketing. McGraw-Hill.

Chicago Style (17th ed.) Citation

Davies, John M. The Essential Guide to Database Marketing. London u.a: McGraw-Hill, 1992.

MLA (9th ed.) Citation

Davies, John M. The Essential Guide to Database Marketing. McGraw-Hill, 1992.

Warning: These citations may not always be 100% accurate.