Zaichkowsky, J. L. (1984). Conceptualizing and measuring the involvement construct in marketing.
Chicago Style (17th ed.) CitationZaichkowsky, Judith L. Conceptualizing and Measuring the Involvement Construct in Marketing. 1984.
MLA (9th ed.) CitationZaichkowsky, Judith L. Conceptualizing and Measuring the Involvement Construct in Marketing. 1984.
Warning: These citations may not always be 100% accurate.