Public relations in the marketing mix: introducing vulnerability relations
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Chicago, Ill.
Crain Books
1984
|
| Schlagworte: | |
| Beschreibung: | XVIII, 165 S. |
| ISBN: | 0872510840 |
Internformat
MARC
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| 041 | 0 | |a eng | |
| 049 | |a DE-739 |a DE-706 |a DE-188 | ||
| 050 | 0 | |a HF5415.123 | |
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| 100 | 1 | |a Goldman, Jordan |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Public relations in the marketing mix |b introducing vulnerability relations |c Jordan Goldman |
| 264 | 1 | |a Chicago, Ill. |b Crain Books |c 1984 | |
| 300 | |a XVIII, 165 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Communication en marketing | |
| 650 | 4 | |a Relations publiques | |
| 650 | 4 | |a Communication in marketing | |
| 650 | 4 | |a Public relations | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | 1 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |D s |
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Datensatz im Suchindex
| _version_ | 1804120790531047424 |
|---|---|
| any_adam_object | |
| author | Goldman, Jordan |
| author_facet | Goldman, Jordan |
| author_role | aut |
| author_sort | Goldman, Jordan |
| author_variant | j g jg |
| building | Verbundindex |
| bvnumber | BV006524668 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.123 |
| callnumber-search | HF5415.123 |
| callnumber-sort | HF 45415.123 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 637 |
| ctrlnum | (OCoLC)11693197 (DE-599)BVBBV006524668 |
| dewey-full | 659.2 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.2 |
| dewey-search | 659.2 |
| dewey-sort | 3659.2 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV006524668 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:47:41Z |
| institution | BVB |
| isbn | 0872510840 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004154921 |
| oclc_num | 11693197 |
| open_access_boolean | |
| owner | DE-739 DE-706 DE-188 |
| owner_facet | DE-739 DE-706 DE-188 |
| physical | XVIII, 165 S. |
| publishDate | 1984 |
| publishDateSearch | 1984 |
| publishDateSort | 1984 |
| publisher | Crain Books |
| record_format | marc |
| spelling | Goldman, Jordan Verfasser aut Public relations in the marketing mix introducing vulnerability relations Jordan Goldman Chicago, Ill. Crain Books 1984 XVIII, 165 S. txt rdacontent n rdamedia nc rdacarrier Communication en marketing Relations publiques Communication in marketing Public relations Marketing (DE-588)4037589-4 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Marketing (DE-588)4037589-4 s Öffentlichkeitsarbeit (DE-588)4043188-5 s DE-604 |
| spellingShingle | Goldman, Jordan Public relations in the marketing mix introducing vulnerability relations Communication en marketing Relations publiques Communication in marketing Public relations Marketing (DE-588)4037589-4 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4043188-5 |
| title | Public relations in the marketing mix introducing vulnerability relations |
| title_auth | Public relations in the marketing mix introducing vulnerability relations |
| title_exact_search | Public relations in the marketing mix introducing vulnerability relations |
| title_full | Public relations in the marketing mix introducing vulnerability relations Jordan Goldman |
| title_fullStr | Public relations in the marketing mix introducing vulnerability relations Jordan Goldman |
| title_full_unstemmed | Public relations in the marketing mix introducing vulnerability relations Jordan Goldman |
| title_short | Public relations in the marketing mix |
| title_sort | public relations in the marketing mix introducing vulnerability relations |
| title_sub | introducing vulnerability relations |
| topic | Communication en marketing Relations publiques Communication in marketing Public relations Marketing (DE-588)4037589-4 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| topic_facet | Communication en marketing Relations publiques Communication in marketing Public relations Marketing Öffentlichkeitsarbeit |
| work_keys_str_mv | AT goldmanjordan publicrelationsinthemarketingmixintroducingvulnerabilityrelations |