Case studies in marketing, advertising and public relations:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
London
Heinemann
1984
|
| Schlagworte: | |
| Beschreibung: | VIII, 224 S. |
| ISBN: | 0434912352 |
Internformat
MARC
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| 245 | 1 | 0 | |a Case studies in marketing, advertising and public relations |c ed. by Colin McIver |
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| 300 | |a VIII, 224 S. | ||
| 336 | |b txt |2 rdacontent | ||
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| 650 | 4 | |a Marketing - Grande-Bretagne - Cas, Études de | |
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Datensatz im Suchindex
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| bvnumber | BV006514924 |
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| callnumber-search | HF5415.12.G7 |
| callnumber-sort | HF 45415.12 G7 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)11661517 (DE-599)BVBBV006514924 |
| dewey-full | 658.8/00722 658.8/00941 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/00722 658.8/00941 |
| dewey-search | 658.8/00722 658.8/00941 |
| dewey-sort | 3658.8 3722 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:47:31Z |
| institution | BVB |
| isbn | 0434912352 |
| language | English |
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| physical | VIII, 224 S. |
| publishDate | 1984 |
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| publisher | Heinemann |
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| spelling | Case studies in marketing, advertising and public relations ed. by Colin McIver London Heinemann 1984 VIII, 224 S. txt rdacontent n rdamedia nc rdacarrier Marketing - Grande-Bretagne - Cas, Études de Publicité - Grande-Bretagne - Cas, Études de Relations publiques - Grande-Bretagne - Cas, Études de Advertising Great Britain Case studies Marketing Great Britain Case studies Public relations Great Britain Case studies Werbung (DE-588)4065541-6 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Großbritannien (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s DE-604 Öffentlichkeitsarbeit (DE-588)4043188-5 s 1\p DE-604 Werbung (DE-588)4065541-6 s 2\p DE-604 MacIver, Colin Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Case studies in marketing, advertising and public relations Marketing - Grande-Bretagne - Cas, Études de Publicité - Grande-Bretagne - Cas, Études de Relations publiques - Grande-Bretagne - Cas, Études de Advertising Great Britain Case studies Marketing Great Britain Case studies Public relations Great Britain Case studies Werbung (DE-588)4065541-6 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4065541-6 (DE-588)4043188-5 (DE-588)4037589-4 (DE-588)4522595-3 |
| title | Case studies in marketing, advertising and public relations |
| title_auth | Case studies in marketing, advertising and public relations |
| title_exact_search | Case studies in marketing, advertising and public relations |
| title_full | Case studies in marketing, advertising and public relations ed. by Colin McIver |
| title_fullStr | Case studies in marketing, advertising and public relations ed. by Colin McIver |
| title_full_unstemmed | Case studies in marketing, advertising and public relations ed. by Colin McIver |
| title_short | Case studies in marketing, advertising and public relations |
| title_sort | case studies in marketing advertising and public relations |
| topic | Marketing - Grande-Bretagne - Cas, Études de Publicité - Grande-Bretagne - Cas, Études de Relations publiques - Grande-Bretagne - Cas, Études de Advertising Great Britain Case studies Marketing Great Britain Case studies Public relations Great Britain Case studies Werbung (DE-588)4065541-6 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing - Grande-Bretagne - Cas, Études de Publicité - Grande-Bretagne - Cas, Études de Relations publiques - Grande-Bretagne - Cas, Études de Advertising Great Britain Case studies Marketing Great Britain Case studies Public relations Great Britain Case studies Werbung Öffentlichkeitsarbeit Marketing Großbritannien Fallstudiensammlung |
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