APA (7th ed.) Citation

(1974). Advertising: theory and practice: A programmed course based on authentic texts. Diesterweg.

Chicago Style (17th ed.) Citation

Advertising: Theory and Practice: A Programmed Course Based on Authentic Texts. Frankfurt am Main: Diesterweg, 1974.

MLA (9th ed.) Citation

Advertising: Theory and Practice: A Programmed Course Based on Authentic Texts. Diesterweg, 1974.

Warning: These citations may not always be 100% accurate.