APA (7th ed.) Citation

Wales, H. G., & Ferber, R. (1956). A basic bibliography on marketing research. American Marketing Assoc.

Chicago Style (17th ed.) Citation

Wales, Hugh G., and Robert Ferber. A Basic Bibliography on Marketing Research. Chicago, Ill: American Marketing Assoc, 1956.

MLA (9th ed.) Citation

Wales, Hugh G., and Robert Ferber. A Basic Bibliography on Marketing Research. American Marketing Assoc, 1956.