APA (7th ed.) Citation

Cateora, P. R., & Hess, J. M. (1979). International marketing (4. ed.). Irwin [u.a.].

Chicago Style (17th ed.) Citation

Cateora, Philip R., and John M. Hess. International Marketing. 4. ed. Homewood, Ill. [u.a.]: Irwin [u.a.], 1979.

MLA (9th ed.) Citation

Cateora, Philip R., and John M. Hess. International Marketing. 4. ed. Irwin [u.a.], 1979.