Value-added marketing: marketing management for superior results
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London u.a.
McGraw-Hill
1992
|
| Series: | McGraw-Hill marketing for professionals
|
| Subjects: | |
| Physical Description: | XIV, 189 S. graph., Darst. |
| ISBN: | 0077076559 |
Staff View
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| illustrated | Illustrated |
| indexdate | 2024-07-09T16:42:45Z |
| institution | BVB |
| isbn | 0077076559 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003958139 |
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| physical | XIV, 189 S. graph., Darst. |
| publishDate | 1992 |
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| publisher | McGraw-Hill |
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| series2 | McGraw-Hill marketing for professionals |
| spelling | Nilson, Torsten H. Verfasser aut Value-added marketing marketing management for superior results Torsten H. Nilson London u.a. McGraw-Hill 1992 XIV, 189 S. graph., Darst. txt rdacontent n rdamedia nc rdacarrier McGraw-Hill marketing for professionals Marketing Management Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Wettbewerbsvorteil (DE-588)4219652-8 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 s Wettbewerbsvorteil (DE-588)4219652-8 s DE-604 Marketing (DE-588)4037589-4 s |
| spellingShingle | Nilson, Torsten H. Value-added marketing marketing management for superior results Marketing Management Marketingmanagement (DE-588)4168907-0 gnd Wettbewerbsvorteil (DE-588)4219652-8 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4168907-0 (DE-588)4219652-8 (DE-588)4037589-4 |
| title | Value-added marketing marketing management for superior results |
| title_auth | Value-added marketing marketing management for superior results |
| title_exact_search | Value-added marketing marketing management for superior results |
| title_full | Value-added marketing marketing management for superior results Torsten H. Nilson |
| title_fullStr | Value-added marketing marketing management for superior results Torsten H. Nilson |
| title_full_unstemmed | Value-added marketing marketing management for superior results Torsten H. Nilson |
| title_short | Value-added marketing |
| title_sort | value added marketing marketing management for superior results |
| title_sub | marketing management for superior results |
| topic | Marketing Management Marketingmanagement (DE-588)4168907-0 gnd Wettbewerbsvorteil (DE-588)4219652-8 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Management Marketingmanagement Wettbewerbsvorteil Marketing |
| work_keys_str_mv | AT nilsontorstenh valueaddedmarketingmarketingmanagementforsuperiorresults |